Early Buyrates Are In For Money In The Bank 2012

Preliminary PPV buys for WWE's Money in the Bank PPV is 196,000 buys, which is nearly even with 195,000 buys for last year's MITB PPV. A MITB PPV buys figure will be reported in WWE's third quarter 2012 earnings later this year. WWE released Friday night their monthly business figures. The break down is 108,000 domestic buys (55 percent) and 88,000 international buys (45 percent). Over the course of a year, the PPV split typically averages out to 60/40. The preliminary estimate shows MITB leaned more toward the international side this year.
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